Everyone Needs a Hero :: The Key to Building a Better Wardrobe

Kelly Campbell Duguid

In a world of fast fashion and fleeting trends, it's time to rethink the way we build our wardrobes. Welcome to the era of the wardrobe hero, a concept that not only simplifies your daily outfit choices but also helps you make sustainable, cost-effective fashion choices. The hero piece comes into play when you have curated your essential wardrobe and are looking to maximize your looks. 

Let's dive into how to create a wardrobe that's not just stylish but also eco-conscious, and smart spending friendly ...

Modern Textiles

Kelly Campbell Duguid
Japan + Scandinavian = Japandi
Interior design meets C'est Sera + Kelly Wollf
I have been lusting after the Japanese rustic minimalist aesthetic and have always been attracted to Scandinavian functionality. Plus, you guessed it, both design aesthetics rely on a lot of 100% natural fibres. Many interior designers speak of these two influences in terms of storage solutions, colour palettes and furniture. But, what about clothing design?

Yes Please To The Sleeve

Kelly Campbell Duguid
Yes Please To The Sleeve!
It isn't because I had been watching Bridgerton that I fell in love with sleeves. I started showing the bishop sleeve in my Kelly Wollf collection last spring, Iris Setlakwe showed bishop sleeves in this past fall collection and our European collections have been showcasing the sleeve since early last spring.
This Spring season I'm in love love love!
types of sleeves
There are so many sleeve details and types to fall in love with. All our collections are...